Privacy Policy for Austin Boat Adventures

At Austin Boat Adventures, we are committed to protecting your privacy. This outline addresses how we collect, use, and safeguard your data when you interact with our website and services.

Information We Collect

We may collect personal information from you in several ways, including when you:

Submit a contact form: This may include your name, email address, phone number, and any message you provide.
Sign up for newsletters or promotions: This may include your email address.
Book a tour or service: This may include your name, contact information, and payment details.
Interact with our website: We may automatically collect certain information about your device and Browse activity, such as your IP address, browser type, operating system, and pages viewed, through cookies and similar technologies.

How We Use Your Information

We use the information we collect for various purposes, including to:

Respond to your inquiries and requests.
Process your bookings and provide our services.
Send you important updates, confirmations, and information related to your bookings.
Send you marketing and promotional communications about our services, special offers, or events (you can opt out at any time).
Improve our website, services, and customer experience.
Analyze website usage and trends.
Comply with legal obligations.

Sharing Your Information

We understand your concerns about data sharing, especially regarding Google Customer Match Lists. Here's a clear explanation of our practice:

Third-Party Service Providers: We may share your information with trusted third-party service providers who assist us in operating our website, conducting our business, or providing services to you (e.g., payment processors, email service providers, analytics providers). These providers are contractually obligated to keep your information confidential and use it only for the purposes for which we disclose it to them.
Google Customer Match Lists: We may use Google's Customer Match service. This involves securely uploading an encrypted (hashed) list of customer emails or phone numbers to Google. Google then matches these hashed identifiers with their own user database to create custom audience segments for targeted advertising campaigns. This allows us to show relevant ads to people who have already interacted with us or have similar characteristics to our existing customers. It's important to understand that Google does not gain access to your unhashed personal information, and we do not sell your personal information to Google or other third parties for their independent use or general data collection. The process is designed to enhance the relevance of advertising while protecting your privacy.
Legal Requirements: We may disclose your information if required to do so by law or in response to a valid legal process, such as a court order or subpoena.
Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.

Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Your Choices and Rights

You have certain rights regarding your personal information:

Opt-out of marketing communications: You can unsubscribe from our marketing emails at any time by following the instructions provided in the email.
Access, correct, or delete your information: You may have the right to request access to, correction of, or deletion of your personal information that we hold. Please contact us to exercise these rights.
Do Not Track: Our website does not currently respond to "Do Not Track" signals.

Links to Third-Party Websites

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any website you visit.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post the revised Privacy Policy on this page with an updated "Effective Date."

Contact Us

If you have any questions or concerns about this Privacy Policy or our privacy practices, please contact us.